The Silverpreneur Goddess Blog

Insights, tips, and information for women over 50 who already are, or want to become, entrepreneurs.

Why So Many Women Over 50 Still Undervalue Their Expertise (and What To Do About It)

By: Written By Kia Gardner

You’ve got decades of experience, but still wondering if you’re “qualified” to start a business? Let’s clear that up. The truth is, you’ve already got the skills. What you don’t have (yet) is the mindset shift to see them as marketable.

Why So Many Women Over 50 Still Undervalue Their Expertise (and What To Do About It)

5 Steps to Drill Down on Your Positioning

By: Written By Kia Gardner

An easy format to clearly determine and communicate your market positioning statement for an entrepreneur, company, or marketing specialist.

5 Steps to Drill Down on Your Positioning

Why Mid-Life is Your Secret Weapon for Entrepreneurial Success

By: Written By Kia Gardner

You have a long, eventful journey that has equipped you with the unconventional entrepreneurial leverage of having “lived life”, gaining knowledge that most young entrepreneurs can only dream of.

Why Mid-Life is Your Secret Weapon for Entrepreneurial Success

5 Strategies for Creating a Financial Runway Before You Leap 

By: Written By Kia Gardner

When you're thinking about taking the leap into entrepreneurship, having a robust financial runway isn't just a safety net; it's your launchpad. It reduces stress and allows for truly strategic decision-making as you build your business idea.

5 Strategies for Creating a Financial Runway Before You Leap 

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